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LG · TV
LG OLED AI OLED77B68LA price in Netherlands
Model OLED77B68LAMPN OLED77B68LA.AVSEAN 8806096767924EAN 8806096768341
- Display195.6 cm (77")
- Resolution3840 x 2160 pixels
- Energy classE
- OSWebOS
Lowest price incl. delivery
€ 2.499,00
at CoolblueFree deliveryIn stock
- 1 store
- 1 in stock
- 1 with free delivery
- Checked 15 Oct 2026, 05:40 UTC
Ad · prices and stock as last reported by the store; the store's checkout is what counts.
Prices in Netherlands
1 store · prices in EUR · updated 15 Oct 2026, 05:40 UTC
Price range across 1 offer
Every store asks the same price.
- 1 of 1 stores in stock
- 1 with free shipping
- Checked 15 Oct 2026, 05:40 UTC
- CoolblueLowest priceLG OLED 77" B6 (2026) In stockFree shipping€ 2.499,00incl. free shippingGo to store : Coolblue (opens in a new tab)
No store matches these filters.
Ad: we may earn a commission when you buy through these links; it never changes the order, which is by total price only. Prices and stock are shown as each store states them, as of 15 Oct 2026, 05:40 UTC, and can change at any time. Taxes are included only where the store includes them.
Price history in Netherlands
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Product details
Identification
- Brand
- LG
- Product
- OLED AI OLED77B68LA
- Full name
- LG OLED AI OLED77B68LA 195.6 cm (77") 4K Ultra HD Smart TV Wi-Fi Black
- Manufacturer part number
- OLED77B68LA.AVS
- EAN / UPC
- 8806096767924, 8806096768341
- Category
- TV
88 specifications from the manufacturer's data sheet
Display
| Display diagonal | 195.6 cm (77") |
|---|---|
| HD type | 4K Ultra HD |
| Display resolution | 3840 x 2160 pixels |
| Display technology | OLED |
| Screen shape | Flat |
| Native aspect ratio | 16:9 |
| Native refresh rate | 120 Hz |
| Display refresh rates supported | 120 Hz, 165 Hz |
| Display diagonal (metric) | 195 cm |
TV tuner
| Digital signal format system | DVB-T2, DVB-S2, DVB-C |
|---|
Smart TV
| Smart TV | Yes |
|---|---|
| Operating system installed | WebOS |
| Operating system version | 26 |
| Timeshift | Yes |
| Apple AirPlay 2 support | Yes |
| Hybrid Broadcast Broadband TV (HbbTV) | Yes |
| Smart modes | Filmmaker |
Audio
| Audio output channels | 2.0 channels |
|---|---|
| RMS rated power | 20 W |
| Audio decoders | Dolby Atmos |
| Speaker direction | Down firing |
| Enhanced Audio Return Channel (eARC) | Yes |
Network
| Wi-Fi | Yes |
|---|---|
| Wi-Fi standards | Wi-Fi 6E (802.11ax), Wi-Fi 6 (802.11ax), Wi-Fi 5 (802.11ac), 802.11g, Wi-Fi 4 (802.11n), 802.11b, 802.11a |
| Bluetooth | Yes |
| Bluetooth version | 5.3 |
| Ethernet LAN | Yes |
Design
| Product colour | Black |
|---|---|
| VESA mounting | Yes |
| Panel mounting interface | 300 x 200 mm |
| Frameless design | Yes |
| Introduction year | 2026 |
| Stand type | Center stand |
Performance
| High Dynamic Range (HDR) supported | Yes |
|---|---|
| High Dynamic Range (HDR) technology | High Dynamic Range 10 (HDR10), Hybrid Log-Gamma (HLG), Dolby Vision |
| Game mode | Yes |
| AI Upscale | Yes |
| Backlight dimming technology | Pixel Dimming |
| Picture processing technology | LG AI Picture |
| Picture processor | α8 Gen 3 AI Processor 4K |
| AMD FreeSync | Yes |
| AMD FreeSync type | FreeSync Premium |
| NVIDIA G-SYNC | Yes |
| NVIDIA G-SYNC type | G-SYNC |
| Game features | Auto Low Latency Mode (ALLM), Variable Refresh Rate (VRR), HGiG, Game Dashboard |
| Multi View | Yes |
| Smartphone/tablet remote support | Yes |
| USB recording | Yes |
Ports & interfaces
| HDMI ports quantity | 4 |
|---|---|
| HDMI version | 2.1 |
| Ethernet LAN (RJ-45) ports | 1 |
| USB 2.0 ports quantity | 1 |
| Digital audio optical out | 1 |
| Headphone outputs | 1 |
| Common interface (CI) | Yes |
| Consumer Electronics Control (CEC) | SimpLink |
Management features
| Voice control | Yes |
|---|---|
| Electronic Programme Guide (EPG) | Yes |
| On Screen Display (OSD) | Yes |
| Number of OSD languages | 38 |
| On Screen Display (OSD) languages | German, English |
| Works with Amazon Alexa | Yes |
| Works with the Google Assistant | Yes |
Power
| Power consumption (standby) | 0.5 W |
|---|---|
| Energy efficiency class (SDR) | E |
| Energy efficiency class (HDR) | G |
| Energy consumption (SDR) per 1000 hours | 111 kWh |
| Energy consumption (HDR) per 1000 hours | 216 kWh |
| AC input voltage | 100 - 240 V |
| AC input frequency | 50/60 Hz |
| Energy saving mode | Yes |
| Energy efficiency scale | A to G |
Certificates
| Compliance certificates | RoHS |
|---|
Brand-specific features
| LG technologies (AV/TV) | AI Super Upscaling 4K, AI Brightness Control, OLED Motion, WOW Orchestra, WOW Interface, AI Sound Pro, AI Magic Remote, Brightness Booster, ThinQ™, Dynamic Tone Mapping Pro |
|---|
Weight & dimensions
| Width (with stand) | 1719 mm |
|---|---|
| Depth (with stand) | 268 mm |
| Height (with stand) | 1057 mm |
| Weight (with stand) | 23.3 kg |
| Width (without stand) | 1719 mm |
| Depth (without stand) | 50.9 mm |
| Height (without stand) | 989 mm |
| Weight (without stand) | 22.9 kg |
Packaging data
| Package width | 1899 mm |
|---|---|
| Package depth | 200 mm |
| Package height | 1130 mm |
| Package weight | 34 kg |
Packaging content
| Remote control type | MR26GA |
|---|---|
| Smart Remote included | Yes |
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